Lincoln Murphy's Customer Growth Lab
As a Member you get Immediate Access to:
November 07, 2019
The power of the Lab is two-fold: the new On-Demand Training + Live Q&A model and the community.
But when you join you will also get immediate access to the following (except for the CS Fundamentals course... you'll get that as soon as it is released):
COVID-19 Updates for Customer Success
The Great COVID AX Shift
Desired Outcome Definition - COVID UPDATE
Understanding Customer Loyalty in a Pandemic
Pivot, Don't Panic. - COVID Edition
Customer Success and COVID-19
Short Training Videos
Customer Engagement: STOP doing These 5 Things!
Customer Engagement: START doing These 5 Things!
What is Customer Success (Super-Quick Overview)
Orchestration and Effortless Upsells
Customer Engagement Communication Model
BEAST Message Framework for Customer Engagement
Salespeople: Work Less and Make More Money
How to get Sales to Stop closing Bad-fit Customers
Overview of Success Potential
How Customer Success Drives Customer Loyalty
The Right Way to Segment Customers
Don't Segment Customers Based on Revenue
Low-Revenue Customers and Appropriate Experience
Expansion is PART of the Customer’s Journey Toward Success
Desired Outcome Mindset Shift
Exponential Expansion through Customer Success-driven Growth
Desired Outcome Discovery - It's a Process
CSM Capacity Planning
Customer Churn Reason Analysis
Identify Characteristics of a Bad Fit Customer
Develop your Ideal Customer Profile
Discover their Desired Outcome
Map Success Milestones & Joint Accountability
Discover Expansion Opportunities
Powerful Meetings™ Structure
Sales isn't to Blame (The Customer is!)
What exactly is AX?
Lincoln's Cancel / Save™ Process
Determining a Realistic Upsell Quota
Lost Reason Analysis
Designing a Sales Handoff that Works
Design and Implement Onboarding Process
How to Quantify the Impact of Bad-fit Customers
How to Align Customer Growth with Sales, Marketing, and Product
Workshops & Longer Training Videos
5 Amazing Customer-centric Growth Levers
Desired Outcome Discovery
Customer Success Fundamentals Course
Land and Expand
Designing an Advocacy Engine
Onboarding Process Design
Reengaging Ghost Customers
Account Growth: Designing an Upsell Strategy for Exponential Expansion
Social Engineering for Customer Engagement
And SO MUCH MORE!
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