Which AI tool to choose?

Which AI tool to choose?

The AI and Large Language Model (LLM) competitive landscape is heating up fast.

OpenAI's GPT has been around for several years, with ChatGPT - their most disruptive technology to date - only becoming publicly available in November 2022.

So as of Feb 2023, ChatGPT has "been around the longest," but that's relative. That said, it's the only tool anyone really has any experience with at this point.

Microsoft has incorporated ChatGPT into Bing and it's Edge browser and is rolling out access to users slowly. This is very exciting as it is ChatGPT + live web results. Get on the waiting list ASAP so you can make sure to have access to this powerful combination as quickly as possible.

Update: We got access to Bing Chat. Read about that here.

And when Google releases Bard - or whatever it ends-up being called at public release -we assume these same Prompt Engineering ideas will apply there, too. But we don't know.

As other AI tools become available, we'll test these Prompt Engineering ideas there and update the course to reflect that.

But the whole idea behind these - chat-UI or otherwise - is to take in a detailed prompt in human language and generate output the same way.

Prompt Engineering for Customer Success: Unlock the Power of ChatGPT

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Winter 2024 Update

  • Winter 2024 Update: Course, ChatGPT, Alternatives, and more!

ChatGPT for Customer Success Webinar Spring 2023

  • ChatGPT for Customer Success Webinar Slides
  • ChatGPT for Customer Success Webinar Recording

Welcome and Introduction

  • Welcome and Overview
  • (Presentation) The Rise of AI in Customer Success
  • Teaching Through Examples
  • Which AI tool to choose?
  • Bing or ChatGPT: Which AI Tool is Best for Customer Success
  • ChatGPT vs. AI Writers & Email Assistants
  • Definitions
  • 10,001+ Free ChatGPT Prompts
  • Feedback on the Prompts and this Course
  • What Prompt didn't work in GPT3 that works in GPT4
  • Check your Output Before Publishing, Posting, or Sharing!
  • Bard vs. ChatGPT First Impressions (Email Example)
  • Legitimate ChatGPT Alternatives
  • Course FAQS

ChatGPT-Specific Concepts and Issues

  • Get Started with ChatGPT
  • ChatGPT Does NOT Use Best Practices (by Default)
  • GPT-4 for Customer Success
  • What ChatGPT is. What it Isn't. And why that Matters.
  • How to Deal with ChatGPT GPT-4 Message Cap

Training ChatGPT for Better Results

  • Why we need to Train ChatGPT
  • ChatGPT for Customer Success: The Magic is in the Training
  • No, ChatGPT Can't Read Web Pages (We were Tricked)
  • How ChatGPT Processes External Content: An Exploration
  • The Surprising Ways ChatGPT Processes External Training Content
  • How to Train ChatGPT (Simple)
  • How to Train ChatGPT (Advanced)
  • Uncommon Sources of Training Content
  • 50 Ideas for Training Content
  • Training with Web Search Results
  • The Power of ChatGPT Chat History
  • Deprecated: Reading Web Pages vs. Directly Providing Context (Experiment)
  • Deprecated: How to Ingest Google Docs directly into ChatGPT
  • Python Code to Chunk Large Text Files for Training (Plus... ChatGPT Build this)
  • Deprecated: ChunkTrainer: Chrome Extension for Training ChatGPT
  • Creating the ChunkTrainer Browser Extension with ChatGPT

Prompt Engineering Basics

  • What is Prompt Engineering?
  • Prompts are Not Keyword Searches
  • Prompt Structure Doesn't Matter (to the AI)!
  • 5 Key Prompt Engineering Considerations
  • Prompt Engineering Mistakes to Avoid
  • Refinement Prompts

Prompts for Writing Engaging Emails

  • How to Email Humans
  • Setting the Tone of an Email
  • Choosing the Formality of the Email
  • Eliminate Common Email Cliches
  • Write an Engaging Email (Core Prompt)
  • Write an Email based on a List of Ideas
  • Write an Email from Free Form idea
  • Write an Email from Structured Input
  • BONUS: Stop Teaching their INBOX to Ignore You

Email Subject Line Ideation

  • Subject Line Ideation Flow
  • {GPT-4} Create Engaging Subject Line + Inbox Preview Combo
  • Simple Subject Line Ideation
  • Create Subject Line from Completed Email
  • Create Subject Line to Reengage Customers
  • Subject Line Structure. Psychology, & Prioritization
  • Predict Subject Line Engagement & Prioritize Testing

Prompts for Meeting Preparation

  • The Importance of Meeting Preparation
  • Prep for Call with New Customer in New Industry
  • Prep for Call with Multiple Stakeholders
  • Create an RACI Matrix for my Customer
  • Understanding Customer Cultures across Regions
  • Brainstorm Common Goals of Customer

Prompts for Brainstorming

  • The Importance of Brainstorming in Customer Success
  • Overcome Common Objections
  • Uncommon Brainstorming Ideas
  • Uncover the Real Objections
  • Uncover Threats and Opportunities
  • Uncover the Why Behind Stated Goals

Prompts for Prioritization and Analysis

  • Tell Me What to Focus on from an Email
  • Summarize Email or Article
  • Data Cleansing (Transcript Timestamp Example)
  • Deduplicate and Sort Lists
  • Formula for Calculating NRR (Excel or Sheets)
  • Generate Sample Data

Prompts for Content Ideation and Creation

  • Overview of Content Creation in Customer Success
  • Advanced Content Creation Prompts
  • Factuality, Accuracy, and Voice
  • Public-Facing Content Considerations
  • Using AI Content Detectors
  • Content Ideation Resources
  • Write an Epic Blog Post
  • Reverse Engineer a Popular Blog Post
  • Generate a Case Study
  • Generate a Webinar Outline
  • Generate a Training Video Script
  • Generate a Knowledge Base Article
  • Generate a Blog Post Outline
  • Generate an Infographic Outline
  • Generate a White Paper Outline
  • Generate a Twitter Thread
  • Generate an Agenda for a Live Event
  • Using ChatGPT to Create Customer Success Playbooks
  • Using ChatGPT for Commenting on LinkedIn
  • Using ChatGPT to Create a Browser Extension