Overview of Content Creation in Customer Success
Much of the content created by CSMs is private, between them and the customer. Some are just for the CSM or to attach to the customer record.
This of course includes brainstorming and call prep work, but also email and other messaging, reports, and presentations.
However, there is a lot more content that the CS team - CSMs themselves or Enablement, Ops, or others - creates, both for customer and prospect consumption.
In this section you'll find different types of content that a Customer Success Management organization might produce, with a section for each item explaining how generative AI like ChatGPT can help, prompt template, and an example prompt.