Prompt Engineering for Customer Success: Unlock the Power of ChatGPT
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Winter 2024 Update

Winter 2024 Update: Course, ChatGPT, Alternatives, and more!
ChatGPT for Customer Success Webinar Spring 2023

ChatGPT for Customer Success Webinar Slides
ChatGPT for Customer Success Webinar Recording
Welcome and Introduction

Welcome and Overview
(Presentation) The Rise of AI in Customer Success
Teaching Through Examples
Which AI tool to choose?
Bing or ChatGPT: Which AI Tool is Best for Customer Success
ChatGPT vs. AI Writers & Email Assistants
Definitions
10,001+ Free ChatGPT Prompts
Feedback on the Prompts and this Course
What Prompt didn't work in GPT3 that works in GPT4
Check your Output Before Publishing, Posting, or Sharing!
Bard vs. ChatGPT First Impressions (Email Example)
Legitimate ChatGPT Alternatives
Course FAQS
ChatGPT-Specific Concepts and Issues

Get Started with ChatGPT
ChatGPT Does NOT Use Best Practices (by Default)
GPT-4 for Customer Success
What ChatGPT is. What it Isn't. And why that Matters.
How to Deal with ChatGPT GPT-4 Message Cap
Training ChatGPT for Better Results

Why we need to Train ChatGPT
ChatGPT for Customer Success: The Magic is in the Training
No, ChatGPT Can't Read Web Pages (We were Tricked)
How ChatGPT Processes External Content: An Exploration
The Surprising Ways ChatGPT Processes External Training Content
How to Train ChatGPT (Simple)
How to Train ChatGPT (Advanced)
Uncommon Sources of Training Content
50 Ideas for Training Content
Training with Web Search Results
The Power of ChatGPT Chat History
Deprecated: Reading Web Pages vs. Directly Providing Context (Experiment)
Deprecated: How to Ingest Google Docs directly into ChatGPT
Python Code to Chunk Large Text Files for Training (Plus... ChatGPT Build this)
Deprecated: ChunkTrainer: Chrome Extension for Training ChatGPT
Creating the ChunkTrainer Browser Extension with ChatGPT
Prompt Engineering Basics

What is Prompt Engineering?
Prompts are Not Keyword Searches
Prompt Structure Doesn't Matter (to the AI)!
5 Key Prompt Engineering Considerations
Prompt Engineering Mistakes to Avoid
Refinement Prompts
Prompts for Writing Engaging Emails

How to Email Humans
Setting the Tone of an Email
Choosing the Formality of the Email
Eliminate Common Email Cliches
Write an Engaging Email (Core Prompt)
Write an Email based on a List of Ideas
Write an Email from Free Form idea
Write an Email from Structured Input
BONUS: Stop Teaching their INBOX to Ignore You
Email Subject Line Ideation

Subject Line Ideation Flow
{GPT-4} Create Engaging Subject Line + Inbox Preview Combo
Simple Subject Line Ideation
Create Subject Line from Completed Email
Create Subject Line to Reengage Customers
Subject Line Structure. Psychology, & Prioritization
Predict Subject Line Engagement & Prioritize Testing
Prompts for Meeting Preparation

The Importance of Meeting Preparation
Prep for Call with New Customer in New Industry
Prep for Call with Multiple Stakeholders
Create an RACI Matrix for my Customer
Understanding Customer Cultures across Regions
Brainstorm Common Goals of Customer
Prompts for Brainstorming

The Importance of Brainstorming in Customer Success
Overcome Common Objections
Uncommon Brainstorming Ideas
Uncover the Real Objections
Uncover Threats and Opportunities
Uncover the Why Behind Stated Goals
Prompts for Prioritization and Analysis

Tell Me What to Focus on from an Email
Summarize Email or Article
Data Cleansing (Transcript Timestamp Example)
Deduplicate and Sort Lists
Formula for Calculating NRR (Excel or Sheets)
Generate Sample Data
Prompts for Content Ideation and Creation

Overview of Content Creation in Customer Success
Advanced Content Creation Prompts
Factuality, Accuracy, and Voice
Public-Facing Content Considerations
Using AI Content Detectors
Content Ideation Resources
Write an Epic Blog Post
Reverse Engineer a Popular Blog Post
Generate a Case Study
Generate a Webinar Outline
Generate a Training Video Script
Generate a Knowledge Base Article
Generate a Blog Post Outline
Generate an Infographic Outline
Generate a White Paper Outline
Generate a Twitter Thread
Generate an Agenda for a Live Event
Using ChatGPT to Create Customer Success Playbooks
Using ChatGPT for Commenting on LinkedIn
Using ChatGPT to Create a Browser Extension

Bard vs. ChatGPT First Impressions (Email Example)

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